Just having a website in the World Wide Web is like a small fish in the Atlantic, nobody can find or feel the presence. You need the mass to know about your site. There are many ways to do that, like advertising on different media, direct marketing or mass mailing to the target audience etc. But the most effective way to let people know about your site by linking well with search engines.
Statistics says over 90% of the search engine traffic to most Web sites comes from 5 major search engines. A good ranking in a major search engine like Yahoo, Google, or Bing will often generate more targeted traffic than an expensive banner advertising campaign – and, a good search engine position is like highly targeted advertising that is both FREE, and effective!
There’s a pervasive myth among Web site managers that submitting your Web site to hundreds of search engines will result in thousands of new visitors. That’s just not true. Submitting alone is not enough. When someone queries a search engine for a keyword related to your site’s products or services, does your page appear in the top 10 matches, or does your competitor's? If you’re listed but not within the first two or three pages of results, you lose, no matter how many engines you submitted your site to.
Transinfo is now a Premier SME Partner of Google Adwords Programme. With Google Adwords, our dedicated online marketing experts help businesses, both small and medium, increase their customer base through targeted online advertising. We help you acquire new customers for your business through high quality localised AdWords campaigns. Our experts will make sure that your business gets the visibility it deserves, at the right place at the right time and to right people.
How do we do that?
We achieve this by optimising your site design and introducing elements which help the search engines index your website in better way. Your message goes to search engine loud and clear and your rank shoots up from an obscure 300 something to a To 10 or 20 rank.